The official Toei and Asahi websites for the upcoming eleventh installment in the Precure anime franchise, 「HappinessCharge Precure」, is now open. HeartCatch director Tatsuya Nagamine and Yes! Precure 5 writer Yoshimi Narita will be involved in the production of the new series.

HaCha celebrates the franchise’s 10th anniversary — the first series, Futari wa Pretty Cure, debuted on February 1st, 2004.

HappinessCharge Precure from Toei Animation is scheduled to have its broadcast premiere on February 2nd, 2014 on station TV Asahi (08:30 JST).


The country that floats above the Earth, the Blue Sky kingdom, is under attack by the Phantom Empire, which is led by the evil Queen Mirage. News teams all over the world broadcast and report on the fight between the Precure and the evil Psyark that have been rampaging on every continent. The term “Precure” has become a common thing known to everyone around the world. The legendary warriors known as Precure fight to protect both the Blue Sky kingdom and the Earth!

The princess of the Blue Sky kingdom, Hime Shirayuki, is entrusted with the mission of fighting against the Psyark as one of the Precure. The one who has entrusted her with this mission is none other than the God of the Earth who resides in the Blue Sky kingdom; Blue. However, Hime is too scared to fight against the Psyark even when she transforms into a Precure! As the Psyark invade the kingdom, Hime flees from the fight and escapes to Japan. Blue urges Hime to seek out new Precure comrades and entrusts her with the ‘Crystal of Love’, which will lead her to the one that will become her partner.

Hime doesn’t know what to do with this item and ends up throwing it while shouting, “The person hit by this will be my friend!” The girl who ends up being hit by the Crystal of Love is Megumi Aino! While Megumi is in the shopping district, she meets Hime on a bridge but a Psyark appears and begins to attack! Hime suddenly transforms into Cure Princess and Megumi’s urge to help Hime, who is in trouble, allows her to become Cure Lovely! Together, they defeat the Psyark and learn that if they collect all the PreCards they will have their wishes granted.

Together, along with the fairy known as Ribbon, they protect the world by transforming, attacking, and using the power of Form Change! With the theme of dressing-up that all girls love, a new and different story about Precures begins!

*Staff Credits:

  • Director: Tatsuya Nagamine (HeartCatch Precure; Yes! Precure 5 Movie)
  • Series Composition: Yoshimi Narita (Yes! Precure 5; Yes! Precure 5 Movie)
  • Character Designer: Masayuki Sato
  • Music Composer: Yasuo Kosugi
  • Opening Theme: “Wow!! Happiness Charge Precure!” by Nakaya Sayaka
  • Ending Theme: “Precure Memory” by Hitomi Yoshida
  • Animation Production: Toei Animation


  • Cure Lovely – (CV: Megumi Nakajima)
  • Cure Princess – (CV: Megumi Han)
  • Cure Fortune – (CV: Haruka Tomatsu)
  • Ribbon – (CV: Naoko Matsui)

*Character Designs:

Cure Lovely (Megumi Aino) and Cure Princess (Hime Shirayuki)

Cure Lovely’s form change: “Lollipop Hip Hop” and “Cherry Flamenco”

Cure Princess’ form change: “Sherbet Ballet” and “Macadamia Hula Dance”

Megumi Aino/Cure Lovely: The protagonist whose redeeming features are her happy-go-lucky attitude and smile. When people who feel troubled or depressed want to be left alone, she unintentionally meddles in their issues. Though she is awkward/tactless, and her attempts at helping others often end in failure, she thoroughly looks to the positive and is skilled at seeing the good in people. She has an interest in cute fashion, but her fashion sense isn’t very goood.

Hime Shirayuki/Cure Princess: Located in a small country on Earth, she is the princess of the Blue Sky kingdom, and its future queen. To save the Blue Sky kingdom from being totally ruled by the evil organization of the Phantom Kingdom, She becomes a precure, except she is easily scared and will immediately try to escape from in the middle of fights. Because of her shyness she never had friends, but Megumi became her first friend. She loves pretty and cute things and her fashion sense is extraordinary!

Cure Honey: Please look forward to her introduction ♪

Cure Fortune: An unidentified and aloof precure. She helps the weak and has a strong sense of justice and a gentleness when she consoles people. With her sense of duty as a Precure and her excellent fighting skills, she goes on her own to bring down the Psyark one by one.

Ribbon: Hime’s mediator, as well as Cure Lovely and Cure Princess’ fairy partner. Every so often, Ribbon uses its adorable voice and cute face to utter bitter sharp words! Ribbon is a more gutsy character than Hime.

Source(s): [1], [2]

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